The Project

Tamarack Habilitation Technologies was looking to update the existing logo for their Glidewear product line. They appreciated elements of the current brand, but were looking for something more contemporary.

We took the graphic element from the original logo, and altered it slightly for a more modern appeal. We then reworked the colors and typography for the brand, using a bright blue and soft gray to mimic the protective and soft elements of the product, as well as a softer typeface.

The Client

GlideWear™ is a patented silk-like two-layer knit material designed to protect skin and soft tissue from the effects of rubbing/friction.